An SEO Guide For Online Social Signals

Filed in Social Media Marketing on January 3, 2013 with 1 comment

An SEO Guide For Online Social SignalsThe internet is constantly changing. New trends are always being discovered and there is always a new feature being unveiled. This generally makes it very difficult for businesses to keep up with the ever-changing ways of the online world. How is one supposed to keep up with social signals and the trends of the younger buyers?

Getting in touch with social media in its entirety is an excellent way to connect with potential customers and it can give your company a personality. If used correctly, it can be a valuable asset to any business or company by simply creating a friendly atmosphere.

Social Media Can Make You Money

Many businesses today are still wondering if social media is actually useful and want to know if it will last. The fact of the matter is, if you do not begin using social media, your company will be beaten by all your competitors that do. This is because are society is becoming more social and it is becoming quite normal to use social media sites mixed with daily interaction. It has become a typical part of many people’s day.

People are also more willing to trust your particular website or brand when it shows up on social media sites and it recommended by their friends. Social media is a huge opportunity for many businesses and it should be taken advantage of to its fullest.

How can social signals improve your rankings?

The answer to this question is rather simple. The direct impact it can have on your company will come from the number of Facebook likes you have, number of Facebook shares, tweets mentioning your name, Twitter followers, etc. The indirect impact your company will notice will be:

  • Improved online visibility
  • Increased inbound links
  • Positive reviews on multiple sites
  • More repeat visitors to your site
  • A decreased bounce rate

All of these factors will help you tremendously when it comes to social signals and it will help your company expand and generate sales.

How can you get your social signals in order?

The first thing to do, and the most obvious, is to create an account on every popular social media site and use them daily. Once you have your accounts set-up, you should make sure that you are active on them and always uploading enjoyable content for your following.

Now, set-up your very own company blog. You can either write the content yourself or you can hire a writer to assist you. After you have completed both of these steps you should take the time to integrate both of them with one another. Promote your social media pages on your website and make sure to promote your blog as well. Your social media presence will begin to gradually grow.

Social signals are important to every business. They give you a way to connect personally with your potential customers and provide them with a “personality” for your company. Your customers will see your company in a better light when there friends like your page and it will make you seem more legitimate. This is a simple strategy that can have some incredible SEO benefits for any business.

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About the Author

Collective Marketing is a group of internet marketing specialists and entrepreneurs that share their collective knowledge and informative findings with their content hungry readers.
  • Patrick Reynolds

    For me, social media is important because it puts a face to the brand. If someone cares enough to monitor their twitter account late into the evening, I naturally trust their product more.